The credit card benchmark for product and strategy teams.
CCVI gives product and strategy teams a single, auditable score across 400+ consumer and small-business cards. Stop comparing apples to oranges. Monthly updates. Full methodology.
Two years of objective scoring
CCVI Total scores for five flagship premium cards, tracked monthly. Every score is auditable, every change is documented.
Top Movers This Month
What You Get with CCVI
Four concrete assets, refreshed monthly, built for product and strategy teams.
One number, every card.
A single CCVI Total per card lets you compare across the entire market — consumer and small-business, premium and entry-level — without rebuilding the analysis for each issuer.
Four indices, fully documented.
Acquisition, Rewards, Benefits, and Fees — each scored from documented inputs with source references for every value.
Two years of monthly snapshots.
Every score and every change, captured month over month. Trend lines and cohort views show how the market is shifting over time.
Refreshed every month, with notes.
New launches, refreshes, and discontinued cards — captured in monthly updates with release notes that explain what changed.
Built by Panoramic Research
CCVI is published by Panoramic Research, a competitive intelligence firm specializing in payments and credit card markets. Every score is reviewed by senior analysts before each monthly publication.
See where your cards stand.
Get a tailored CCVI walkthrough for your portfolio, or browse the public preview first.